Research in Progress...

It seems fitting that my first post on this blog is one that is a "work in progress"--since that is exactly what this blog is and forever will be. Art may be frozen zen, but there is nothing frozen about it. It is fluid, constantly changing and shifting. The definition of art is updated, negated, and reprocessed so often that defining it at all is a pointless endeavor. Art--and its endless motion--is frozen zen.

Currently, I am researching advertising as art--specifically, advertising and package design for various coffee companies in the US prior to the 1940s. If it seems obscure, that's because it is! Very little research has been done on advertising as art--and an even smaller amount on coffee advertising. What can I say? I guess I like a challenge. Below are some interesting advertisements/package designs that I have found. More on how this formulates any kind of thesis will hopefully come in time...

My Favorite Ad So Far...

A Coffee Tin Belonging to Mark...

As I'm sure you can tell, there is a certain theme I am trying to follow in my research--however, these two items are the only ones I've been able to dig up with clearly sexist tones. The search continues...